Mobilera’s Community Marketing Programs serve:

    • Lock-in and increase loyalty of the subscribers
    • Move from a single service offering to an unlimited service offering hinterland
    • Break price competition and profitability link
    • Improve flexibility to run dynamic offers
    • Increase the perception that you offer a “worth what’s paid” service, even if you have higher prices than the competition
    • Create a cool and dynamic brand that everyone (not just your subscribers but also other brands) will want to be part of and to attach
    • Generate new revenue streams
    • Eliminate the motives behind churn and decrease it substantially
    • Increase ARPU and profitability
    • Increase VAS usage
    • Perform segmented marketing better and save it from “tariff only” structure
    • Enable dynamic data-mining to provide personalized offers